Tag Archives: content

Content Marketing Strategy // Inspire, Involve, Interest, Individual

appreciate

Content marketing can drive traffic, generate links and increase stickiness.  These 4 I’s: Inspire,  Involve,  Interest,  Individual should serve as the foundation to your content marketing strategy.  Take time to create or curate content so every page/article has something in it for the visitor. 

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Content // Storytelling

Twitter’s release of Twitter Stories is part of an ongoing trend in website content that focuses on storytelling and users making the web more personal and more social.

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Magento // Static Blocks

Use of static blocks in Magento

Static blocks let you create, edit and maintain content on non-CMS Magento pages without having to know html or edit the core files every time.  Find out how to create, edit and add them to your Magento website today.

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E-commerce // M2E Pro Magento Extension Review

If you run an eBay shop alongside a Magento powered e-commerce website, M2E Pro lets you run both shops using Magento.  Before you buy, find out if it’s worth the $199 purchase price.

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Colour // Strategy

Tap into the subconscious by using smarter colour choices in your website design.  Finding the perfect balance of accent vs. neutral colours online is an important part of the marketing mix.

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